
Found our own path to the trail.
ABOUT Wco
Trail time.
The Wayfinder Company was founded in 2017, its origins like most things has a long and varied path. Before we even knew about the Wayfinder, it was about spending time in the outdoors, the mountains, and those places that brought us a sense of adventure. While not an official company all those years ago, little did we know all of these experiences would lead us here. As hikers, backpackers, trekkers, cyclists, and skiers, we have a real passion for finding our way in the outdoors…both literally and figuratively. There is no place we would rather be than hiking the iconic trails of the Canadian Rockies.


The local perspective.
As society evolves the changing landscape of culture spills onto the trail, with roots in our Canadian culture starting on the trail this reciprocal language has influenced us to go directly to the source.


Rich Rawlyk
Founder / Narrative Designer


Rachel Bedet
Mapping / Project Management


Jamie Fenneman
Botanist / Proffesor


Alex Mowat
Naturalist / Guide
Trail Content


Mark Gervais
Motion / Story




Margaret Dahlberg
Sound / Composer
Kathy Fraser
Audio & Voice Director
Communications


Roger That
Editor / Author


JL Schmidt
Operations / Admin


Alexa Forriga
Strategy / Marketing


Neil Christensen
XR / Proffesor